
Vietnam overview
Vietnam consists of five municipalities and 58 provinces. The country is made up of several geographical and climatic regions which all have their own distinct characteristics. The principal regions are the north, south and central areas of the country.
Vietnam has quickly developed from a low-cost labour economy to an enterprise market containing high-value and high-quality products and services. Since 1986, when its first economic reforms were introduced, the country’s GDP has doubled every ten years. Due to its vibrant consumer base, and demand for high-quality goods, Vietnam has experienced some of the fastest economic growth in Asia, second only to China.
Many well-established UK brands such as HSBC, Karen Millen, Standard Chartered, Clarks, Dr. Martens, Warehouse, Topshop and Oasis already trade in the Vietnamese market. An increasing number are joining them, including Mini, Rolls Royce and Marks & Spencer.
There are numerous high value opportunities (HVOs) for UK businesses in various sectors in Vietnam, including agritech, education and training, energy, financial and professional services, infrastructure, and mass transport sectors.

About this guide
This guide aims to provide a route map of the way ahead, together with signposts to other sources of help.
The main objective of this Doing Business with Vietnam Guide is to provide you with basic knowledge about Vietnam; an overview of its economy, business culture, potential opportunities and to identify the main issues associated with initial research, market entry, risk management and cultural and language issues.
We do not pretend to provide all the answers in the guide, but novice exporters in particular will find it a useful starting point. Further assistance is available from the Department for International Trade (DIT) team in Vietnam. Full contact details are available in this guide.
To help your business succeed in Vietnam we have carefully selected a variety of essential service providers as ‘Market Experts’ Click Here
The guide is available in 4 formats:
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this website
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a ‘free’ downloadable 'mobile device-friendly’ app – available from the Apple App Store and Google Play store
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a full colour hard-copy brochure (to order your copy please Click Here)
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PDF download/e-flipbook (available to download below)

About IOE&IT
An introduction to the Institute of Export & International Trade
Established in 1935, the Institute of Export & International Trade is the professional membership body representing and supporting the interests of everyone involved in importing, exporting and international trade. Offering a unique range of individual and business membership benefits and a world renowned suite of qualifications and training, the Institute is the leading authority in best practice and competence for businesses trading globally.
To view other videos, please visit the IOE&IT YouTube Channel.
For more information visit: www.export.org.uk
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